Actress Geraldine Zivic hires Aïda Phillips as her Publicist

For Immediate Release- The beautiful Columbo-Argentinian actress Geraldine Zivic has hired Aïda Phillips PR LLC as her publicist as of July 1st. Zivic is currently part of the cast of the Telemundo Telenovela “El Clon” as Cristina where she holds a starring role as the love interest of the well-known actor Saul Lizaso.

Zivic has been casted in the starring role in Spanish soap operas since 1993 such as Niños ricos pobres padres (RTI-Telemundo);Tiempo Final (Fox Internacional); Amas de Casa Desesperadas (Buena Vista Internacional- Univision transmition) just to name a few. And was part of the cast of the film ILONA LLEGA CON LA LLUVIA directed by Sergio Cabrera.

Amongst the Awards Zivic has received they include: Nominated for Media España Award for best actress; TV y Novelas Award for her leading role in “Otra en Mi”; Nominated for a best actress ACPE Award for leading role in “La Otra en Mi”; Nominated as best actress Premio Simon Bolivar for leading role in “La Otra en Mi”; Received a best actress Award from Mara de Oro Venezuela for her antagonistic role in “La Costeña y el Cachaco”; served as a judge for the 2009 EMMY Awards in the leading actress category.

Zivic has also served as a runway model and spokesperson for leading advertising campaigns such as Oscar de la Renta, Silvia Tcherassi, Pinel, Touche, Loenisa, Postobón, Jabón Carey, Samsung, Productos Familia and Kia Automotive.

Geraldine Zivic currently resides in Colombia. Visit Geraldine’s webpage www.geraldinezivic.tv.

For interviews and appearances please contact Aïda Phillips at Aida@AidaPhillipsPR.com or call (305)785-6039.



About Aïda Phillips PR LLC

Aïda Phillips , President and founder of Aïda Phillips PR LLC. A Bilingual public and media relations professional with over 15 years experience in Event Marketing, Media Relations and Promotions fields. Capabilities include experimental programs, grass roots events, sampling, sponsorships, endorsements, couponing and on-site retail programs and overall media relations and public relations efforts including media training and on-camera experience.
Past and Present clients include: Castrol Oil/4 Diaz Vargas , Chef Ze Carlos Jimenez, Unconscious Creations Inc., Angie Escamilla -StileMilla Stylist to the Stars, GM (Chevy), U.S. Navy, Alltel, Farmers Insurance, Ford Motor Company (Ford Dealer Diversity Dealer Development, Ford Breast Cancer Awareness Program), Zubi Advertising, TJ Maxx and Payless Shoe Source ,Chivas Regal, BMW, Nestlé (Frothé, Nescafé, Stouffers, Aguas Frescas, Kerns from Libby’s), TXU (Utilities Co. in Texas), Inside Property and Lifestyle Connections, Acción USA (non-profit lending firm for small businesses), DaimlerChrysler, Continental Airlines, Kmart and Corona.

A graduate of la Universidad de la Comunicación, Mexico City with a master’s in Advertising and a minor in Public Relations.
A board member of Institute of Child And Family Health Inc. since 2008; Femmfesionals since 2009.

Aida@AidaPhillipsPR.com
http://www.aidaphillipspr.com/
305.675.6039

Castrol invites Actor Paulo Quevedo to South Africa

For Immediate Release~Castrol Oil the proud sponsor of the 2010 FIFA(tm) World Cup invited well-known Soap Opera Actor Paulo Quevedo to South Africa last week to emerge in the Castrol Experience and attend the first match Mexico vs. South Africa.

As part of his stay in Johannesburg, Paulo attended the Castrol Performance Lab, an experiential football nerve centre that immerses guests in the core Castrol brand proposition. Castrol and BP local and international guests were hosted prior to Confederations Cup Matches at six events at the Urban Tree Venue in Kramerville, Sandton, where well-trained game managers and hostesses to ensure guests fully experienced the high-tech centre.

Paulo entered the units up to three hours before match kick off, moving freely around the Lab where he participated in a range of challenging football games which enable him to pit his skills against leading footballers, including Batak, Mindball and Dribble Challenge. Building on the proposition of performance, he was able to learn and test his own game in a variety of activities throughout the unit.

Another part of his trip to South Africa, Paulo was one of many Castrol guests to also experience a Safari in Pilanesberb, South Africa. Paulo also enjoyed firsthand the passion Castrol has for futbol at the Inaugural game of the 2010 FIFA World Cup match of Mexico vs. South Africa. Paulo who is Mexican was filled with emotion as his national team tied 1 to 1.

"Castrol is a well-known brand and I am honored to have been considered to be a guest at such an amazing experience, one I will never forget. I was truly impressed by the way Castrol made relevance to their products in correlation with futbol." Said Paulo Quevedo


For more information visit www.castrolfutbol.com and to coordinate an interview with Paulo Quevedo please call Aida Phillips at 305.785.6039 or aida@fourdiazvargas.com

AP Stylebook Adds New Guidelines for Social Media

AP Stylebook Adds New Guidelines for Social Media
Author: Don Martelli
Published: June 02, 2010 at 5:08 pm

Since 1953, the AP Stylebook has been guiding journalists (and arguably public relations professions) to write in a cohesive manner and to ensure consistency throughout all the little nuances of journalistic prose.

Fast forward to 2010 and the AP Stylebook looks drastically different than it did in 1953 and even 1983.

Today, the "journalism bible" wrote another chapter in it's history as it added new social media guidelines, including the official change from “Web site” to “website” and 41 other definitions, use cases and rules that journalists should follow.

Other notable changes include separating out “smart phone” as two words, hyphenating “e-reader,” and allowing fan, friend and follow to be used both as nouns and verbs.

Additionally, the AP defined some acronyms that are commonly used in texting and instant messaging, including ROFL (rolling on floor laughing), BRB (be right back) and G2G (good to go) one actually was new to me: POS (parents over shoulder).

Other terms include “trending,” “retweet” and “unfriend” (“defriend” is also acceptable, though the AP concludes it’s less used).

The AP also offers some basic rules for how social media should and shouldn’t be used by journalists. In those rules, there's a focus on making sure reporters continue to confirm sources and information they find on blogs, tweets and other forms of social media.

The full 2010 AP Stylebook is available on the AP’s website.



Read more: http://technorati.com/blogging/article/ap-stylebook-adds-new-guidelines-for#ixzz0pv0l8qP0